Spotlight on Leadership
In 2013, Standard Process marked its continued expansion by adding a visitor center to its headquarters in Palmyra, Wisconsin. The new building orients visiting healthcare professionals and students to the farm and supports education and development activities focused on maintaining Standard Process’ leading role in the food supplements field.
Xibitz and Lord Cultural Resources were engaged by Standard Process to develop and fabricate the exhibits for their new visitor center. The exhibits incorporate a variety of experiences including didactic (educational) displays, hands-on interactive elements and an opportunity to be photographed with the company’s founder, Dr. Royal Lee. Large environmental graphics show the beauty of the farm throughout the year and polished finishes echo the craftsmanship of the building as well as the care and quality invested in each Standard Process product.